No matter the temperature outside, there’s no better feeling than wrapping yourself up in a big, cozy towel after a relaxing shower or a soak in the tub. Investing in the best bath towels you can afford is one way to immediately make your bathroom feel more lavish — and the right towel will have you feeling like you’ve just walked into a swanky five-star hotel as you exit the shower.
From plushy microfiber towels to soft, organic cotton bath sheets (like these amazing ones from Brooklinen), there’s something for everyone, even if you’re on a budget. We rounded up 7 picks that reviewers rave about, so they’re sure to satisfy even the pickiest towel-shoppers.
From affordable Amazon options to luxury picks that’ll all but turn your bathroom into a spa, we’ve found towels in a range of prices and styles. Keep scrolling to shop our picks for the best bath towels for every bathroom!
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Brooklinen Ultra Plush Bath Towels
Where to buy:$69 for two, Brooklinen
Looking for the plushest towels money can buy? Then head on over to Brooklinen to pick up their best-selling Super-Plush Bath Towels. Extra thick for a spa-like feel, these 100 percent Turkish cotton towels get softer and fluffier with each wash, and you get two in a set. These silky soft towels come in six different shades and feature a subtle piping detail along the edges — a stylish and classic touch.
One buyer raves, "We are in love with our new super-plush towels. These towels feel like super-luxe hotel towels - and now we get to have that feel every day! If you are looking for a thick and soft towel, don't hesitate to try these out."
Parachute Classic Towels
Where to buy: $114 for a 6-piece set, Parachute
For a Turkish cotton pick, we suggest these Classic Towels from Parachute. Crafted from 100 percent long-staple Turkish cotton, these towels are exceptionally soft and dry incredibly fast thanks to their innovative Aerocotton Technology. Featuring a ribbed dobby design, you'll be living a life of luxury with these towels.
This buyer couldn't be more please, writing, "These towels are soft, thick, plush, and feel like you have been wrapped up in a hug after bathing. It’s like I have a luxury hotel towel every day. I’m in love."
Coyuchi Air Weight Organic Towels
Where to buy: $48 each, Coyuchi
If you don't mind spending a bit more on your next set of towels, might we suggest these Air Weight Organic Towels from Coyuchi? Fair Trade certified, these towels are loomed from pure organic cotton sourced in India. Designed to dry quickly, these super-soft bath linens come in eight colors inspired by the earth, water, and sky.
This customer loves her Coyuchi towels, writing, "These towels are just beautiful — the weave, the weight and they dry so quickly! Knowing they are organic just makes them perfect!"
Twillery Co. Patric Egyptian-Quality Cotton Bath Towel Set
Where to buy: $40.99, Wayfair
If Egyptian cotton is beyond your budget, try this set, which calls itself "Egyptian-quality cotton" (not to be confused with actual Egyptian cotton, which is quite pricey). While it's not quite the real thing, this set is super affordable and super-luxurious. Made from 100 percent Egyptian-quality cotton, these towels are soft, thick, and absorbent. Choose from 14 stylish colors to spruce up your bathroom(s) today!
One reviewer wrote, "Love love love the towels, they are SO soft and have held up very well through the dozen or so times they have been washed, still as soft as they were when I bought them!"
Snowe Classic Bath Towel
Where to buy: $30 each, Snowe
If you love a quick-drying bath towel, you'll love the Classic Bath Towel from Snowe. With a simple and elegant design, these towels are made from 100 percent long-staple cotton sourced in Portugal that features innovative drying technology for fast absorbency and quicker drying.
This reviewer backs up Snowe's quick-drying claims, writing, "My search has been long and dedicated to finding the perfect, luxury and absorbent towel. The search is over. These towels are the best! No more slipping water around, they actually dry you off! Don’t look anywhere else, just add to cart."
Everplush Diamond Jacquard Bath Towel Set
Where to buy: $52.99 for a 6-piece set, Amazon
For a luxurious bath towel set that won't burn a hole in your wallet, try out the Everplush Diamond Jacquard Bath Towel 6 Piece Value Pack. Available in nine chic colors, this set comes with two bath towels, two hand towels, and two wash cloths — all of which will get softer with each wash. You'll love the look and feel of these stylish jacquard-embossed towels.
Shoppers are loving this set, with one reviewer writing, "These are the softest and most absorbent towels I have ever had. I've had them for a few weeks, and they've been washed several times. There is no pilling or fading."
JML Luxury Hotel & Spa Bath Towels
Where to buy: $21.99, Amazon
If absorbency is what you're looking for, JML Luxury Hotel & Spa Bath Towels deliver. These microfiber wonders are made from a premium plush soft fleece fabric, and thanks to its higher pile, these towels absorb seven times their weight in water. And with 21 color options to choose from, you'll be able to mix and match with any bathroom decor.
The rave reviews speak for themselves, with one buyer writing, "I love these towels. I've tried every towel available and these are so absorbent it's unbelievable. I have a microfiber hair wrap that works really well, but, I didn't realize there were microfiber towels. So glad I looked on Amazon and found these. Also, absolutely no shedding. I can't say enough about these towels. I plan on buying some for my kids. Thank you for an awesome product!"